ABOUT
THE E-COMMERCE
Electronic
trading or called "E-commerce" is buying, selling, marketing of goods
and services, through electronic systems (TV, Internet, other computer
networks) to make payments by electronic funds transfer (via ATM).
E-commerce
is part of e-business, in which the scope of the e-business more widely, not
only in commerce but includes joint business partner, customer care, jobs,
etc..
E-commerce
was first introduced in 1994 when the electronic-banner used for promotional
and advertising purposes on a web-page (website). According to Forrester
Research, electronic commerce generated sales worth U.S. $ 12.2 billion in
2003.
E-commerce
companies can survive for long if it does not just rely on the power of the
product alone, but is influenced by several factors, the factors are : the
management team of creative, timely of delivered, great service, complex
organizational structures, a great website, full of information goods and
services, receives input from customers, trading easier.
Examples
of some well-known companies in this field: Yahoo, Google, Amazon.com, Paypal.
Some
basic models are evolving in the Internet network called the New Economy,
namely:
1.
Business to Business (B2B)
Companies
that sell goods or services to other companies.
2.
Business to Consumer (B2C)
Companies
that sell goods or services to the market or the public.
3.
Consumer to Consumer (C2C)
Individuals
sell goods or services to another individual.
4.
Consumer to Business (C2B)
Individuals
sell goods or services to the company.